We identify socio trends and help you decipher the new centers of influence, adapt them for your business, so you can connect with your audience and users.
Study your competitors and track down your strength through semiotic analysis and brand review.
ANALYSE AND EXPLAIN
Understand use and practice of a product or service via ethnographic observation and documentary videos.
Detect and translate the emerging centers of influence through social watch.
Make a diagnosis, understand the brands DNA, behaviors and sensitive values of your users through focus groups and semiotics analysis.
& CREATIVE SOLUTIONS
From the projection to the activation of the trends linked to your company, brand or territory through creative workshops and design thinking. Develop a draft of your brand vision and adapt it to your audience.
Build a perspective that remains. Find sustainable and unmistakable differentiation through personalized workshops.